Bloomberg Bankrolls a Social-Media Army to Push Message

The effort is launching ahead of California’s March 3 primary and is one of the most unorthodox yet, blurring the lines between traditional campaign organizing and the distribution of sponsored content.
Read more: https://www.wsj.com/articles/bloomberg-bankrolls-a-social-media-army-to-push-message-11582127768?source=Snapzu