The girlboss didn’t change the system; she thrived within it. Now that system is cracking, and so is this icon of millennial hustle [...] Woke capitalism lets the elites maintain the status quo while paying lip service to the demands of activists, and, as ethical consumers, millennials get to feel like they’re making a difference every time they go shopping.
Read more: https://gen.medium.com/the-end-of-the-girlboss-is-nigh-4591dec34ed8?source=Snapzu
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